ALFRED DUNHILL, CLASSIC CAR & BIKE RUN, HONG KONG
In a nod to Alfred Dunhill’s original incarnation as suppliers of motoring accessories, Orient staged a classic car and bike run with picnic at the exclusive Beas River Country Club for the friends of the exquisite menswear brand. Quintessentially English and a true innovator, for over 120 years Alfred Dunhill has been synonymous with the finest materials, outstanding artisans and impeccable service: it was only right that this event should encompass the same. With the devil always in the detail, Orient designed hamper lids held open by car bonnet stands, custom-scripted labels for vintage elixir bottles, and bespoke Dunhill cushions and picnic blankets. Even the food and drinks were curated, so that every hour had its own special menu sporting a carousel of nostalgic British fare, including pork pies, prawn cocktails, scotch eggs, homemade pickles and traditional desserts, made using only the best ingredients. Just like the brand itself.